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What the CBS-Viacom merger means for employees, the future of TV, and the...
CBS and Viacom have agreed to reunite, creating another US media powerhouse that could be better positioned to compete with Netflix and media giants Disney and Comcast.The deal-making may not end...
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WeWeek, how Google Cloud pays its salespeople, and Ancestry DNA's ambitions
Hello!It might have felt like the week of WeWork, with the coworking company unveiling its filing for an IPO on Tuesday. There's lots to be said about the company, and my colleague Olivia Oran has a...
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Nanigans hangs a for-sale sign, Viacom joins CBS, Facebook preps its news tab
Hello! Welcome to the Advertising and Media Insider newsletter.First, a scoop:Senior reporter Lauren Johnson wrote that Nanigans, an early Facebook marketing partner, is seeking a buyer for part of its...
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OTT players like Pluto TV and Tubi are ramping up ad spend to get ahead of...
The ad-supported streaming TV companies Pluto TV and Tubi are launching ad campaigns to take on subscription-based competitors like Netflix and Hulu.With more media companies set to launch new services...
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AT&T should sell Turner instead of DirecTV, according to Barclays (T)
AT&T is considering unloading its ailing satellite-TV operator, DirecTV, the Wall Street Journal reported on Wednesday.The company has been under pressure from investors — including hedge fund,...
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Meet the dramatic mogul-families that 'Succession' draws inspiration from,...
"Succession" is HBO's hit drama about a billionaire family's battle for power at the top of a major media conglomerate.The show's creators have emphasized that the show's Roy family is fictional, but...
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The CEO of Viacom's Pluto TV explains how he grew its audience by 50% in 7...
Pluto TV CEO Tom Ryan, named one of the power players leading the rise of free, ad-supported video in 2019 by Business Insider, boosted the streaming-TV service's audience by 50% since Viacom acquired...
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Viacom's digital studios head explains why the division's strongest asset is...
Kelly Day, president of Viacom Digital Studios, was named one of the power players leading the rise of free, ad-supported streaming video by Business Insider for 2019.Day helped take Viacom's digital...
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Viacom's Pluto TV has launched a new conservative channel, but Shari Redstone...
The Hollywood Reporter reported on Tuesday that National Amusements president Shari Redstone, who controls Viacom and CBS, is exploring options for a conservative-leaning news network that would...
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Apple reportedly won't bid for 'South Park' streaming rights because of...
Sources familiar with the offer to buy streaming rights to "South Park"told Bloomberg that Apple probably won't bid for the show, because its episode "Band in China" got the show literally banned in...
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Adam Neumann is reportedly getting a $1.7 billion 'golden parachute' — here...
A "golden parachute" historically is a payment triggered by a company takeover that an executive receives upon exiting.Today, the term is being used more liberally to describe any kind of severance...
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CBS CEO will keep the top job but still get $100 million in severance
Media giants CBS and Viacom are planning to rejoin after years apart.Although Viacom's CEO will lead the new company, CBS chief Joe Ianniello will stay on and get a hefty severance to sweeten the deal,...
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News Corp. has tapped Viacom's former tech chief as its next CTO (NWSA)
News Corp. has tapped Viacom's outgoing tech chief, David Kline, to be its next chief technology officer, the company confirmed to Business Insider on Monday.Kline is set to leave Viacom after its...
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Two Viacom alums are combining with an award-winning creative agency to...
Marketing and data strategy firm Schireson Associates has acquired independent creative agency Stun Creative and brand strategy firm Blackbird to form a new marketing company named Known.Known is led...
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Bloomberg has already spent $400 million on political advertising. Inside the...
Former Facebook chief marketing officer Gary Briggs emerged from retirement in late 2019 to lead Hawkfish, the digital agency launched by 2020 presidential candidate Michael Bloomberg.Hawkfish was...
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The CTO of ViacomCBS explains why its rolling out Slack to over 20,000...
Media conglomerate ViacomCBS announced on Tuesday that it's rolled out the workplace chat app Slack to over 20,000 employees — the majority of its workforce.It's part of the process of unifying the IT...
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Sumner Redstone, the media mogul who built the ViacomCBS empire, is dead at...
The media magnate Sumner Redstone, who forged an empire of entertainment companies encompassing CBS, Viacom, and Paramount Pictures, died Tuesday at the age of 97.Redstone built his media empire on the...
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Paramount Plus has everything we want from a streaming service, but Netflix...
Summary List PlacementTable of Contents: Masthead StickyPlus Annual Plan (ad-supported) (small)Plus Monthly Plan (ad-supported) (small)Paramount Plus is the newly launched on-demand streaming service...
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ViacomCBS extends 2-day decline to 29% after it launches $3 billion equity...
Summary List PlacementShares of ViacomCBS extended its two-day decline to nearly 30% on Thursday after its planned $3 billion equity offering.Investors had fueled a more than 100% year-to-date rally in...
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How media companies are returning to the office
Summary List PlacementHi and welcome to Insider Advertising for April 15. I'm senior advertising reporter Lauren Johnson, and here's what's going on:First, a reminder to sign up for our event about the...
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